Sales Training Workshops
- Sales Process Workshop
- MaxElerator Sales Improvement Workshops
- Lead Generation Workshop
- Profiling Workshop
- Meeting the Decision Maker
- Brand Awareness Workshop
- First Impression Workshop
- Questioning Technique Workshop
- Selling Benefits
- Closing & Handling Objections
- Follow Up After the Proposal
- Managing Your Opportunities Workshop
- Cross Selling Workshop
- Price Increase Workshop
- Customer Retention Workshop
- Call Planning Workshop
- Coaching Sales Efficiency
- Coaching Sales Effectiveness
Cross Selling Workshop
Introduction
Most sales people are content with the business they receive from their current customers often overlooking the opportunities that exist right under their noses - from within their existing customer base.
This workshop ensures that all attendees improve their ability to convince existing customers to purchase more from them, but also looks at ways to identify additional opportunities from within the client organisation together with creative ways of meeting other decision makers.
Course Overview
We start this workshop by getting the sales team to understand how much easier it is to generate additional revenue by approaching current customers instead of always looking for new ones. They already have a relationship in place, their brand is known and they will have the best referral possible if there is a new decision maker to meet.
Once receptivity to the session has been built we then look at how to identify additional opportunities using their own experience and knowledge to work out what the best approach should be. It is then a simple matter of developing tactics on using their existing contacts to make other acquaintances across the organisation to assist them, if necessary, in gaining more business. In addition attendees will brainstorm for tips that can be used during the Selling stage of the process on leveraging their current relationship.
The workshop will conclude with a personal action plan being developed on how each individual sales person will attack their existing customer base for more revenue.
Why Attend?
- Do you believe there is a additional potential within your existing customer base?
- Have you worked out that new business from your existing customers is more profitable than companies that you have not dealt with before?
- Do you believe your Sales team could do better at identifying additional potential?
- Would a robust, sustainable plan for seeking new opportunities from your current customers increase your revenue?
If you agree with any of the above questions, this workshop is for you...